How do you feed the next billion? XPRIZE recently partnered with ATTN: to connect with millions of socially conscious people and explain how tasty meat alternatives developed in the $15M XPRIZE Feed the Next Billion competition, will radically reduce the impact of meat production on the environment. Our resident expert on plant-based alternative protein, MJ Kinney, speaks up about world hunger, the climate crisis, and how innovators of human-engineered protein can help feed the next billion people on our planet. 

Watch now.

XPRIZE Feed the Next Billion is a $15M competition that will incentivize teams to produce chicken breast or fish fillet alternatives that replicate or outperform conventional chicken and fish. Taste and texture are important, but environmental sustainability, animal welfare, and nutrition are vital. 

Start your team today at xprize.org/feed.